Rockwall, Texas · serving the Highway 30 corridorhello@dataday.studio

Plans and pricing

One monthly number. Published, and the same for everyone.

Two ways to buy us. A monthly plan, where we build the thing and then keep running it, or a fixed project with a defined end, for when you need an answer rather than a partner. Both are published here in full.

Monthly plans

You are not buying a project. You are buying a studio on retainer.

Every plan includes building the thing, hosting it, fixing it, and owning it. What changes between them is how much of us you get each month, and the effective rate falls as the plan rises.

Foundation

One system, built properly and kept running.

$500per month

The plan most organizations start on. We build the thing in month one, then it is live, watched, and improving a few hours at a time.

Build time
4 hours a month
Response
Next business day
Infrastructure
Shared, monitored
We meet
Once a quarter
Effective rate
$125 an hour
  • One application, on your own domain
  • Unused hours roll forward one month
Most chosen

Operations

For an organization whose week already runs on it.

$1,000per month

Twice the build time and a standing monthly meeting, for the point where staff have stopped using the old spreadsheet and the app is the system of record.

Build time
9 hours a month
Response
Same business day
Infrastructure
Shared, monitored
We meet
Every month
Effective rate
$111 an hour
  • Integrations with the systems you already pay for
  • A second application or module at no extra platform cost
  • Staff training sessions when something new ships

Partnership

For software that has become how the work gets done.

$2,500per month

Enough hours to keep a real roadmap moving, on infrastructure that is only yours, with one engineer who knows your operation without being briefed.

Build time
25 hours a month
Response
Within 4 business hours
Infrastructure
Dedicated to you
We meet
Every two weeks
Effective rate
$100 an hour
  • A named engineer and a written quarterly roadmap
  • Data migrations off whatever you are leaving behind
  • On-site with your team once a quarter

Enterprise Support

For multi-site operations and anything carrying a compliance obligation.

$7,500per month

Half of the studio, pointed at you. A written service level, an on-call rotation, and the documentation an auditor or an insurer is going to ask for.

Build time
80 hours a month
Response
1 business hour, 24/7 for outages
Infrastructure
Dedicated, with failover
We meet
Every week
Effective rate
$94 an hour
  • Two engineers, and a written service level agreement
  • Audit and compliance documentation, kept current
  • Restore drills we run and report on, not ones we promise
  • On-site monthly

On every plan, including the $500 one

  • The build itself. Month one is the build. There is no setup fee, no discovery retainer, and no statement of work to negotiate first.
  • Hosting and the boring parts. Servers, monitoring, nightly backups, dependency updates, and security patches, handled without you asking.
  • Your domain, your name. It runs on your domain with your logo, and the email it sends comes from you. Nobody using it ever sees us.
  • Bug fixes at no charge. If it stops doing what it was built to do, we fix it. That is never billed and never comes out of your hours.
  • You own the code. The repository is in your name from the first commit. Not on delivery, not on request. From the first commit.
  • The door stays unlocked. Month to month on every plan. Thirty days notice, and we hand over the code, the data, and the accounts.
$0
Setup fee, onboarding fee, discovery retainer, and minimum term. All of them, on every plan.
5%
If the application collects money, our cut of what runs through it, with card processing paid out of that number rather than billed on top.
3.5%
The rate on giving and donations for registered 501(c)(3) organizations, churches included.
30 days
Notice to cancel or to move between plans. No window to miss and nothing that renews into a term.
Discovery

Sometimes the thing you have to buy first is an answer.

A board wants a number before it votes. A grant application needs a specification. A lender wants to see that somebody did the arithmetic. Discovery is a fixed project with a defined end, billed flat at $150 an hour, and every deliverable is a document you own outright and can hand to any developer alive.

Scoping

You know something is broken. You do not yet know what to build.

$3,00020 hours at $150

We sit with the people doing the work, map how it actually happens today, and come back with a written recommendation and an estimate that has arithmetic behind it.

Hours
20
Rate
$150 an hour, flat
Takes about
Two weeks
Best for
A single process that is clearly costing you time
  • Interviews with the staff who actually run the process
  • A current-state map of how the work moves today
  • A written recommendation, including when the answer is to buy something
  • A build estimate in hours, priced at plan rates
Most chosen

Blueprint

You know roughly what to build and need to see it before you commit.

$6,00040 hours at $150

Everything in Scoping, plus a look at the records you already have and a clickable prototype real enough to put in front of the people who would use it.

Hours
40
Rate
$150 an hour, flat
Takes about
Three weeks
Best for
Something you will have to sell internally
  • Everything in Scoping
  • An audit of your existing data, including what is not going to migrate cleanly
  • A clickable prototype, not a slide deck of screenshots
  • A phased plan with what each phase costs and what it buys

Specification

The system touches other systems, or it touches money.

$9,00060 hours at $150

Everything in Blueprint, plus the assessments that decide whether a build is actually feasible: the integrations, the migration, and who is allowed to see what.

Hours
60
Rate
$150 an hour, flat
Takes about
Four weeks
Best for
Replacing something several departments depend on
  • Everything in Blueprint
  • Integration assessment against every system this has to talk to
  • A migration plan with a rollback, written before anyone needs one
  • A security and access model, decided rather than defaulted

Board Ready

Somebody who is not in the room has to approve the spend.

$15,000100 hours at $150

Everything in Specification, written up so a board, a grant committee, or a lender can act on it without you translating. Including the part where you take it to other vendors.

Hours
100
Rate
$150 an hour, flat
Takes about
Six weeks
Best for
Grant applications, capital requests, and formal approvals
  • Everything in Specification
  • A specification complete enough to put out for bid
  • An honest comparison against the off-the-shelf products in your category
  • Five-year cost of ownership, ours against theirs
  • The board presentation, and one of us there to deliver it

How discovery works, on any of the four

  • You own every deliverable. The map, the estimate, the prototype, the specification. Take them to us, to another studio, or to nobody at all.
  • It obligates neither of us. Discovery is not a sales process with a document attached. Plenty of them end with us recommending something you can buy.
  • The estimate is priced at plan rates. Not at the $150 discovery rate, so the number you take to your board is the number a build would actually cost.
  • Hours are hours. If we finish under, we bill what we used and tell you why. If it needs more, we quote it before we spend it.
  • Bigger than 100 hours? That is usually a sign the scope should be split. We will say so, and quote the split, rather than selling you the larger package.
  • You can start a plan the same week. Most organizations do. Nothing about discovery requires it and nothing about it discounts it.
Code rescue

You built it with AI. Now it has to survive a user.

It works on your screen. You already suspect it will not work on anyone else's.

The tools are genuinely good now, and people with no engineering background are building real things with them. Then comes the wall: the login is decorative, the API keys are sitting in the browser where anyone can read them, the database will hand a stranger every row, nothing is backed up, and the deploy has failed nine times for a reason nobody can explain.

Bring us what you have. Twenty hours is the floor because below that we can read your code or we can fix your code, but not both, and an assessment you cannot act on is worse than none.

Sometimes the honest answer is that what you built is fine and it needs a week of hardening rather than a rebuild. That answer comes out in the first few hours, and we would rather give it to you than sell you a rewrite you did not need.

  1. 01

    Hours 1 to 6, we read it and run it

    Every route, every query, every dependency, and the deploy. We try to break it the way a stranger would, and we look specifically at the things AI-assisted builds get wrong: authorization that only exists in the interface, secrets shipped to the browser, and a database that trusts whoever is asking.

  2. 02

    Hour 7, you get the assessment in writing

    What is solid, what is a security problem, what has to be rebuilt before it can hold real customers or real money, and what it would cost. Plain English, ranked by what would actually hurt you, and yours to take to any developer if you would rather not use us.

  3. 03

    Hours 8 to 20, we fix the top of that list

    Starting with anything that exposes data, then whatever stands between you and a real user. If the list is longer than the hours, we tell you what is left and quote it before we touch it.

  4. 04

    At the end, it is yours and it is in your name

    The repository, the hosting, the domain, the database, and every third-party account, transferred to you. We rotate every credential that was ever in the code, and hand you the list of what changed.

The questions everyone asks

Answered here, so nobody has to book a call to find out.

What does a build actually cost, then?

Your first month. That is the whole answer. Foundation is $500, month one is when we build the first working version, and there is no separate invoice for it.

This is unusual and it is on purpose. A studio that charges $8,000 up front and $200 a month has to sell you a big project whether you need one or not. We would rather be cheap to start and worth keeping.

Four hours a month sounds like nothing.

It is nothing, if the software is wrong. It is a lot, if the software is right and you are polishing it. Most organizations spend the first two or three months on Operations while we build the thing, then settle back down to Foundation once it is doing its job.

Moving between plans takes an email and thirty days. Nobody is stuck on the wrong one.

What counts against my hours?

New behavior. A new screen, a new report, a new field, a new integration, a change to how something works.

What never counts: fixing a bug, hosting, backups, patching, monitoring, responding to you, or the meeting where we decide what to build. If it stops doing what it was built to do, that is on us and it is free.

What if we need more than the plan carries in one month?

We quote the overage before we start it, at your plan's effective rate, and you say yes or no in writing. It never lands on an invoice you have not already seen.

Unused hours roll forward one month on every plan, so a quiet month is not a wasted one.

Do you really not have a contract?

There is an agreement, and you sign it, because you should know what you are buying. What it does not contain is a minimum term, an auto-renewing term, an early termination fee, or a notice window you can miss.

Thirty days notice on any plan. We hand over the code, the data, and the accounts, and we help your next developer get oriented. That is in writing too.

A plan or a project? How do I tell?

Buy a plan if you already know roughly what needs to exist and you want somebody running it afterwards. Month one is the build, so a plan is usually both faster and cheaper than paying for discovery first.

Buy discovery if somebody who is not in the room has to approve the spend, or if you genuinely do not know what the answer is yet. Buy code rescue if the thing already exists and the question is whether it is safe.

Projects are $150 an hour flat. The plans work out between $94 and $125 an hour. That gap is not a trick, it is what committing to each other is worth.

Is there a discount for churches and nonprofits?

On giving, yes: 3.5 percent instead of 5 on donations processed through what we build, with card processing paid out of that number.

On the plans, no, and we would rather explain why than pretend. The work costs the same to do. What we can do is be honest about which plan you actually need, which for most congregations under a thousand is Foundation.

Still not sure which one?

Tell us what you are trying to fix and we will tell you which plan it needs, including when the answer is the cheapest one. Nothing on this site costs anything until you decide it is worth it.